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Cookie DAO, featuring the native cryptocurrency $COOKIE, is a Web3 project launched in 2024 on the BNB Smart Chain under the BEP20 platform. It operates within the broader Cookie3 ecosystem, which combines an AI-driven data layer with a novel MarketingFi protocol. The project's core aim is to redistributing marketing value within the Web3 domain by leveraging AI-based analytics and implementing a unique MarketingFi ecosystem.
The innovative nature of Cookie DAO lies in its commitment to ensuring that all parties involved in the marketing process—from brands to creators to consumers—benefit fairly from the value generated. This initiative addresses long-standing issues of transparency and equity in marketing, driving the potential for a more participatory economy in the digital space.