According to The Block, Flowcarbon will launch Flow3rs, an NFT project that will feature the work of well-known NFT artists including Creature Worlds creator Danny Cole, Olive Allen, Andre Oshea and more.

A total of 200 NFTs will be sold by Flow3rs, of which 75% of the proceeds will go towards the purchase of carbon offsets. a Flowcarbon spokesperson said the rest of the funds will be made available to artists and service providers.

Flowcarbon is said to be a blockchain startup founded by Adam Neumann, co-founder of WeWork.